Ma·soom
मासूम · noun, Hindi–Urdu
meaningAn innocent — someone who deserves to be guided toward the best, and given the quality they are owed.
Great Place To Work® certifiedMasoom Group, India
We believe the customer is a Masoom. Not naïve — but trusting, and too often deceived about what goes into the products they use every day.
So the group's focus is not on selling what we make. It is on educating customers about what they have been sold, and offering an alternative built on quality and, above all, value.
That is why our oil is refined without the acids the industry treats as standard, why our plants run on wind, and why a share of what the group earns goes back into schools, hospitals and homes around Srirangapatna. Giving back more than we take is not a slogan we chose; it is the way the numbers work.